Mrs. Sonia Pereira is currently pursuing her Ph.D in management from Mumbai University. She has done her Masters in Business Administration in the subject of Marketing from Pune University. She has completed her graduation from St. Xavier’s College, Mumbai in the field of Botany & Zoology. Her work experience was for 4 years in corporates (Colgate Palmolive Pvt (I) Ltd. & an Associate of Den Satellite) mainly in the areas of sales management and distribution. Currently she is a Asst. Professor with St. Rock’s College of Commerce & Science as well as a Visiting Faculty for MMS in St. John College of Management. She also trains students in the field of Digital Marketing as a Free Lancer.