Highlights
Dr. Brinda Sampat is an Associate Professor at the NMIMS Centre for Distance and Online Education, NMIMS University, Mumbai, India. She has over 15 years of experience in academic teaching, specializing in courses such as Management of Information Systems, E-business, and Analytics. Her research interests are at the interface of Information Systems and Marketing Management, which primarily focuses on consumer adoption and diffusion of emerging technologies (AI, mobile health, wearable devices, and social media), sustainability, and digital innovations through the lens of emerging economies. She has several research publications to her credit in top academic journals.
Education
- Ph.D, M.Sc. (Information Technology)
Area of Specialisation
Information systems and analytics