Social Media Manager ( 1 Position )

  • Drive Digital Brand Assets and Social Media Marketing efforts to achieve business goals.
  • Create and maintain a favorable brand image of the NMIMS Global Access NGA-SCE (The Organisation) and its programs in consumers.
  • Grow, Engage and Retain consumers on our Social Communities.
Duties & Responsibilities

Online Reputation Management

  • Communicate with followers/users respond to queries in a timely manner and monitor customer/student reviews/complaints.
  • Work towards enhancing and building brand’s reputation by measuring effectiveness of strategies.
  • Monitor social media conversation across digital platforms and take corrective measures to reduce the impact of negative conversation.
  • Maintain and improve the organisations reputation while collaborating with internal stakeholders and agencies

Website & Blog Management

  • Ability to generate engaging and interesting posts in both written and visual forms (info- graphics.)
  • Creating blogs and publishing content on blogs.
  • Drive content strategy and work along with content producers to help develop and distribute content that educates our audience.
  • Collobrate with Brand, Content Creation and Design Team to develop content, style and layouts.
  • Working knowledge of WordPress or other popular CMS

Digital Presence

  • Partnering with various online publications
  • Manage Content Distribution and keep publications updated about organisations activities and programs.

Webinar and Digital Events

  • Develop best in class webinar and virtual event practice for the organisation.
  • Create Long term Products & Own Virtual Events as Intellectual Properties
  • Build Strategy and Plan webinar for various use cases, audiences and formats.
  • Collaborate with Various internal and External Teams, Subject Matter Experts and Speakers, including C-Suite Profiles.
  • End-to-End Management of Webinar Planning, Participation, Delivery & Measurement.
  • Collaborate & Partner with Industry Bodies, Publications and Trade Unions for participation in Industry Events and Webinars.
Experience

Minimum 4 – 7 years communication, social media management and ORM experience.

Skills & Abilities
  • Excellent Written & Spoken English
  • Hands-on Experience in social media management and analytical tools.
  • Strong research skills coupled with content management and editorial capability
  • WordPress / Blog Management
  • Basic understanding of HTML, Java Scripts, etc.
  • Experience in using ORM Tools.
  • Creative Thinking
  • Perform under deadlines
  • Agency or Team management experience
  • Experience with Education Sector will be added advantage.
  • PR Experience will be an added advantage
  • Positive attitude, detail oriented with good multitasking and organizational ability
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