Job description
Skills & Abilities :
- Aggressive, self-driven personality with excellent verbal and written communication skills
- Proven track record of meeting Sales Goals
- Strong analytical skills and market intelligence
- Ability to work under pressure and prioritise tasks
- Analytical abilities preferably with hands-on experience on a CRM.
- Team Building and People Management.
- Strong work ethic and ability to work well with minimal supervision
Roles & Responsibilities :
Channel Management & Business Development
- Network and drive recruitment at an AEP
- Manage sales pipeline, forecast monthly sales and create business plan with channel partners.
- Engage, manage and drive AEP owners
- Train and mentor people AEP employees on product, process and CRM
- Communicate up-to-date information about new products and enhancements to partners
- Manage potential channel conflict with other sales channels by fostering communication internally and externally, and through strict adherence to channel rules of engagement.
Sales & Revenue Management
- Create strategies to meet sales and revenue goals for the allocated AEP's
- Coordinate with partners to create and ensure the execution of business plans to meet sales goals.
- Drive AEPs for new business/student acquisition
- Evaluate partner sales performance and recommend improvements.
- Drive re-registration of students and fee collection
- Address AEP related issues, sales conflicts and pricing issues promptly.
- Assist in partner marketing activities such as tradeshows, college activations, campaigns and other promotional activities and drive sourcing efforts by AEP’s
Analytics and operations
- Analyse the territory's market potential, customer segments, and competitive landscape to identify growth opportunities.
- Prepare regular reports on sales activities, pipeline, and forecast for management review.
- Coordinate with the Head Office and other stakeholders for smooth operations, to ensure satisfied AEP resulting in maximum enrolments
- Ensures AEP compliance with AEP agreements & implementation of University policies in the field.
Cross-functional Collaboration:
- Collaborate closely with cross-functional teams, such as product development, marketing, and operations, to ensure alignment and achieve overall business objectives.
- Provide feedback on market trends, customer requirements, and competitive landscape to assist in product development and marketing initiatives.
Product Knowledge and Expertise:
- Develop a strong understanding of the NCDOE's products and services
- Stay updated on industry trends, competitor offerings, and emerging technologies to effectively position the company's solutions.
- Conduct product-training sessions for sales teams, and AEPs to enhance their understanding of the NCDOE's offerings.
Channel recruitment (Secondary)
- Work with the channel development team to identify and qualify new Authorized Enrolment partners (AEP)
- Authorised Enrolment Partner (AEP) recruitment & onboarding
Education & Work Experience :
- Preferred to have Master’s degree in Business Administration, Marketing, Finance, or related field
- Proven experience of 8 to 12 years of work experience in sales and channel management, preferably from Education/ Training, BFSI, Real estate, Telecom, Retail or consumer goods & services, new age industries
- Exposure to Distance Education Sector will be added advantage.